Perks of Transit Advertising for Small Businesses

Gurgaon rapid metro advertising has proved beneficial as the conversion rate from such an advertisement quite high. Outdoor advertising agencies in Delhi have been helping both small and big businesses to get more and more clients by exposing increasing number of people to the products and services they offer. Among all, transit advertising is the most preferred. Sumit Gupta also indicates towards the perks of transit advertising for small businesses.

Reach out more people

Public transport is undoubtedly one of the most used means of commuting. This implies that millions of people take every day. Therefore, Transit advertising gives the advertiser an opportunity to come in contact with all of them that took over a short time period and that too on regular basis. Apart from this, unlike at other places there is no need to make payments for getting it done repeatedly. This implies that it is a onetime investment.

Exposé people to the ads for longer duration

If you know which section and at what place you wish to advertise your product, then transit advertising is the exact solution for you. This way you can target the local consumer in a selected location and actively reach out to the people sharing the demographic characteristic as well as background. This type of an advertisement lets the people have a longer exposure to the advert. Unlike television and radio that can be switched on and off or channels changed there is no such flexibility here. the time that take you to cover the distance that you want to is equal to the time that you are exposed to that advertisement which means great results.

All in all, these are the perks of transit advertising for small businesses that will help you in a long run.

Source: https://billboardadvertisings.wordpress.com/2019/01/17/perks-of-transit-advertising-for-small-businesses/

Basic Know How of Transit Advertising

Hoarding advertising agencies in Delhi have fetched a lot of business for the companies who have faith in their advertising skills. Billboard advertising companies claim that billboards reach out too many people on daily basis buy somehow the exposure time remains to be a big limitation. Here transit advertising comes to play. Following is the basic know how of transit advertising.

Meaning of Transit advertising

Transit advertising has today become the backbone of most of the industries out there competing in the market. In other and more familiar words Transit advertising refers to the advertising on transport which can be placed on or inside any mode of transport that ranges from bus to trains. These can be in any form. Some are in the form of graphics while many others are in the form of simple text and others in the form of visual information. There are a plenty of businesses that opt for making use of the LCD Screens or the plasma that are placed very strategically inside the buses or say the trains so as to facilitate the digital advertisements. The most potential transit advertising remains to be Metro advertising.

Types of Transit advertising

There are many transit advertisements that are interactive implying that the consumer who is interested can simply scan the barcode and then watch the same advertisement on the phone they have. This is helpful in getting the attention of the audiences and making them aware about the same. the diverse range of advertisements out there can commonly be categorized under the category of either Indoor transit advertising or Outdoor transit advertising. The end result of both of these remain to lure the potential customer.

All in all, this is the basic know how of transit advertising that has become one of the most popular means of advertising these days.

Source: http://billboardadvertisingss.simplesite.com/441585221

Different types of transit advertising

Hoarding advertising agencies have become ubiquitous these days. You can find a glimpse of Outdoor advertising all around you in one form or the other. Transit advertising is somehow the most popular in current scenario.  Sumit Gupta sums up that one can opt for any type of transit advertising that is favourable for the product or service you wish to promote. Here we are going to discuss different types of transit advertising. There are broadly only two categories into which the transit advertising can be put.

Indoor transit advertising

This form of transit advertising implies that the advertisements are placed not on the outside but on the inside of the vehicle. These are placed inside the transit shelters. This means that there is a greater exposure time in such advertisements. The time that a person takes to reach the destination via the vehicle equals the time he gets to come in contact with the advert.

Outdoor transit advertising

By Outdoor transit advertising we mean the adverts that are placed on the outer surface of the vehicles as well as the transit shelters. Outdoor transit advertisements can be further categorised as roof advertising and the onboard advertising. The former includes the ads that are placed on roof of the vehicle. On the other hand, the latter, that is, Onboard advertisement implies that the advertisements are placed on lateral sides, that is, either back or front of vehicles.

All in all, these are the different types of transit advertising that you need to know about. Out of the two which suits you the best can only be decided by you. in addition to this, the placement of the advertisement can also be determined on the basis on the exposure time that you want to offer to your audience.

Source: https://billboardadvertisings.site123.me/my-blog/different-types-of-transit-advertising

Limitations of transit advertising for small business

The best outdoor advertising agency does not only tell you the advantages but also makes you aware about the disadvantages of a particular form of outdoor advertisement. Here are the limitations of transit advertising for small business in comparison to other ways of ooh advertising in Gurgaon.

Reach and effectiveness

Unlike via Outdoor hoarding advertising through Transit advertising you cannot target a specific section of the audience. It can at time only be available to people who are not even following that life style which implies a complete wastage of time and resources. Many of the times people are busy in their own world while travelling and there are only a few who actually pay attention towards the advertisements placed around them. apart from this the message of the transit advertisement ought to be short, crisp as well as creative which is hard to be achieved for certain type of products. The long or the complex messages which at time are necessary are not preferred by the commuters.

Limitations and restrictions

The space where you need to place this advertisement is also restricted and limited. This means that you cannot get much creative with such ads. You need to be exceptionally talented and innovative I order to make the best use of the available space. The surroundings also play a vital role in determining the reach of this advertisement. Other than this weather can be a great spoiler for such advertisements. To get rid of all these, it becomes necessary to take measures that increases the cost of advertisement as a whole.

All in all, these are the limitations of transit advertising for small business that you must know prior to opting for this form of outdoor advertising. However, you cannot neglect the disadvantages that this offers.

Source: http://billboardadvertisings.wikidot.com/limitations-of-transit-advertising-for-small-business